About me

Clemmie Telford is a Creative Director at Grey London, with 10 years agency experience coming up with big ideas for brands from tiny passion projects to huge household names like Yorkshire Tea, Sunday Times and Mcvities. Her background is above-the-line, but in recent years her eye has strayed to digital, social and PR. When she is not doing that she is a Mum Blogger/InstaMum/Influencer - but writing that makes her cringe. She also likes to bang the drum for women in the workplace. But not in a scary way.

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Projects

• 3

  McvitiesSome of nations best loved biccies had been out of production because of a flood in the factory. Time to remind people about their fave tea-time treat with a big poster campaign and the help of some super Sweeet animals.
• 3

  The Sunday TimesTo celebrate 10 Years of Sunday Times Style Magazine we made the posters embroidered at the same place the royal family get their crests made - fancy huh?
• 1

  Thomson HolidaysProblem with holiday ads is all to often they show a family frolicking happily in the waves or a couple taking a sunset walk with smug grins on their faces. Neither of which are any where near the reality. Here's how we attempted to avoid the cliches..
• 8

  Women's AidThe Worlds First Digital Charity Shop. Open off Oxford Street in the run up to Valentines Day. A collaboration with Lex Down.
• 13

  Women in AdvertisingI'm really passionate about women's role in advertising. In particular celebrating the importance of Mother's returning to the job after having kids.
• 1

  Yorkshire TeaYorkshire Tea, who make the best tea going, wanted to spread the gospel of a proper brew. Every Brit hates tea abroad, so tackling this seemed like a solid place to start. Off we went to America with 'Little Urn', a converted ice-cream serving tea...

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Projects credited in

• 77

  No more excuses for all male panels: here's 50 of the best women speakersIn light of CES' 'challenge', finding enough women to fill its 2019 line-up, The Dots is shining a light on 50 women the tech conference – and any conference – would be lucky to host on its panels. In 2017, the network's founder Pip Jamieson spoke at more than 50 panels, talks and events. She found that while speaker line-ups were becoming more gender diverse in general, all too often she was in the minority or sometimes even the ‘token woman’. In 2018, The Dots is on a mission to ensure there i

Work history

CreativeGrey London
Jun 2011London, United KingdomFull Time
Creative Strategist (contractor)Meta
Jan 2017 - Dec 2017London, United KingdomFull Time
I spent a mind-expanding year in Facebook's Creative Shop - helping plans do more engaging and effective work across the Facebook portfolio. My areas of specialism were retail vertical and Instagram, in particular Instagram Stories.

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Skills

• Advertising
• Events
• Marketing PR
• TV
• Copywriting
• Blogs
• Blogging
• Creative
• Social Media Marketing
• Web Content
• Creative Direction
• Online Campaigns
• Photoshop
• Content and Media Writing